Social media has given rise to a new phenomenon: the “influencer.” Many people have found a way to attract a sizable group of online followers who look to them for advice on things ranging from food to fashion, real estate to recreation, or taxes to travel—and some have derived substantial financial benefits in the process.
You may never have thought of yourself as an influencer, but you may be surprised at your ability to influence the actions of others in ways you have not considered. We have often seen how the generosity of our donors has inspired others to pursue their own charitable objectives.
True, many of our supporters are not motivated to give by a desire for recognition. Some, in fact, prefer to give anonymously—a sentiment we both understand and honor when a donor expresses such a preference. But we also encourage you to consider the possibility that you may actually multiply support for causes important to you, such as our mission, when others are aware of and motivated by what you have done.
Doing so can transform you into a V.I.P.— a very influential philanthropist—and can happen in several ways, including:
If you have questions about positioning your gifts to make you a V.I.P., please feel free to contact our office. We are here to help.
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